Curriculum
The program curriculum is designed compliant to the vision, mission, and objectives of the study program with its contents cover the concept and application of the material that are always adjusted to the external environment development aims to achieve an excellent and reliable learning process in management field. The quality of the curriculum is designed to support the learning process in order to produce graduates who are entrepreneurial, visionary leadership, humanist, and professional with national and global insight. It is always updated by making a fundamental change from the balanced aspect of hard-competence and soft-competence that strives to the vision, mission and goals of the study program. Thus, the current curriculum always keep up with the dynamics of change that is in conformity either with the Indonesian National Qualification Framework (KKNI) and AACSB International Accreditation for the fields of specialization in Marketing Management; Corporate Finance; Capital Markets, Entrepreneurship and Human Resources Empowerment; Business Networking Management as well as Service and Tourism Management.
1st Semester
30201Z |
Statistics for business i |
2sks |
30224Z |
Accounting principles i |
3sks |
30206Z |
Mathematics for economics |
3sks |
30202Z |
Introduction to microeconomics |
3sks |
30208Z |
Introduction to management |
3sks |
30203Z |
Introduction to macroeconomics |
3sks |
30204Z |
Introduction to business |
3sks |
|
Total |
20sks
|
2nd Semester
32324I |
Fundamentals of marketing management |
3sks |
30320Z |
Business communication |
3sks |
32325J |
Fundamentals of human resource mgmt |
3sks |
30222Z |
Legal aspect in economy |
3sks |
32326M |
Fundamentals of operational management |
3sks |
31338H |
Theory of micro economics |
2sks |
30223Z |
Introduction to financial management |
3sks |
31339H |
Theory of macro economics |
2sks |
|
Total |
22sks
|
3rd Semester
32340J |
Human resources management |
3sks |
33321R |
Introduction to cost accounting |
3sks |
30220Z |
Statistics for business ii |
2sks |
32344M |
Operations management |
3sks |
0001xA |
Religion |
3sks |
32340K |
Financial management |
3sks |
30520Z |
Business ethics |
3sks |
32340I |
Marketing management |
3sks |
|
Total |
23sks
|
4th Semester
32343J |
Organizational behaviour |
3sks |
32362I |
Selling management |
3sks |
32345M |
Quality management |
3sks |
30296Z |
Indonesian economy |
3sks |
30211Z |
Introduction to e business |
2sks |
00141A |
Pancasila and civic education |
3sks |
32341K |
Introduction to taxation |
3sks |
|
Total |
20sks
|
5th Semester
32221M |
Quantitative method for decision making |
2sks |
30240Z |
Entrepreneurship |
3sks |
32240M |
Managerial economics |
3sks |
32323J |
Cross-cultural management |
3sks |
33394S |
Management information system |
3sks |
32360I |
Consumer behaviour |
3sks |
30212Z |
Indonesian language & academic writing |
3sks |
|
Total |
20sks
|
6th Semester
30521Z |
Leadership in business |
3sks |
32361I |
Global marketing |
3sks |
30321Z |
Business feasibility study |
3sks |
32364I |
Retail marketing |
3sks |
30297Z |
Research methodology |
3sks |
|
Total |
15sks
|
7th Semester
32382I |
Marketing seminar |
3sks |
32393J |
Strategic management |
3sks |
|
Total |
6sks
|
8th Semester
30599Z |
Thesis |
6sks |
|
Total |
6sks
|
Elective Courses
32381I |
Marketing strategy |
3sks |
32366I |
E-marketing |
3sks |
33340R |
Management accounting |
3sks |
32367I |
Product and price management |
3sks |
32380I |
Market research |
3sks |
32463I |
Service marketing |
3sks |
32365I |
Marketing communication |
3sks |